Description

Pedigree Studios was commissioned by the Food and Agriculture Organization (FAO) to design eight comprehensive documents. These documents included livestock feed strategies for Makueni, Kajiado, and Taita Taveta counties, as well as five sectoral briefs. Our task encompassed cover design, document layout, overall design work, color scheme creation, and the production of two versions of each document: a print-ready version and a digital version.

Objectives

1. Cover Design: Create visually appealing and informative covers for each document that align with FAO’s branding and objectives.
2. Document Layout: Develop an organized and professional layout for the content, ensuring readability and coherence.
3. Design Work: Apply consistent design elements across all documents, maintaining a cohesive look and feel.
4. Color Design: Select and apply a color scheme that enhances the visual appeal and aligns with FAO’s brand guidelines.
5. Dual Versions: Produce both print-ready and digital versions of each document to cater to different distribution needs.

Outcome

• Enhanced Visual Appeal: The final documents featured professionally designed covers and layouts, making them visually appealing and engaging for the readers.
• Consistency: Consistent design elements and color schemes were applied across all documents, reflecting a cohesive and professional look.
• Versatility: Each document was available in both print-ready and digital formats, allowing FAO to distribute them through various channels effectively.
• Client Satisfaction: The project met all FAO’s requirements and expectations, resulting in high client satisfaction and positive feedback.